unraveled

Storytelling and Web Design

Victor is looking for ways to use storytelling as the basis for IA and navigation:

I’m imagining the general storytelling format might make it more interesting and perhaps easier to digest the basic information even if the actual presentation - a few web pages in my case - don’t actually build up a whole lot of “dramatic elements”. I’ll retain the usual navigation so the visitors can bypass the story or get more details at the end.

  1. Dorothy, follow the yellow brick road.

    People do not want a story. They want only what they’re looking for. Make information conform to the storytelling model and you force users to fight for information.

    Or maybe I’m reading the definition wrong. Storytelling could just be fluffy doublespeak to describe how we’ve been designing all along. Let’s see…. ‘About Us’ page, summary of services, description of benefits, and customer testimonials. Wow, this is ground-breaking stuff. Before long we might see comment forms and shopping carts.

  2. Victor and Joshua are both talking about story telling as a method for communicating possible actions or paths when interacting with web sites. Victor mentioned an IBM seminar he attended about story telling. Haven’t done much reading in this area and …

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