Simplicity = Green?

Is it just me or is there an eerie use of the color green on the websites of companies that focus on simplicity and usability?

First there was 37signals, then twothirty, and now Suppose. Does green have some subconsious affect on the brain?

Comments

why those colour schemes on suppose? the answers simple…the default illustrator colour swatch.

the research section uses those blues.
useful for quick prototyping of colour, and ended being the chosen colours.

cheers
ed

Edward George on 12 Jul 02
actually, we’ve been using green for at least 18 months longer than 37signals…

paul on 14 Jul 02
Not sure where I got it, but I use this color chooser heavily. I have made many mods to it over time:

nik on 2 Nov 02